Bobby Hundreds
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FACE TO FACE.
Speaking of Dave Choe, had a trendy Hollywood juice lunch with him at Pressed and felt very good about myself until I was starving again 40...
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THE HUNDREDS X THE PUNISHER BY DAVE CHOE
Of course, in retrospect, it all comes together. But at the time, we didn’t know how we were gonna pull this off. A couple years back (actually, maybe longer).. we...
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ALL IN A DAY'S WORK.
Pat, Zach and I are trying to figure out the new Public Label commercial. I think we’ve finally storyboarded something concrete, but we’re missing the bookends. One of...
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FRIENDLY FIRE.
Matt Abergel is in town. I like Matt, he’s a good dude, he hails from Canada but lives and works in Hong Kong. That’s where we got to know him,...
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DRUMROLL PLEASE...
Here are a few of my favorite things… in one big collaborative project… More info forthcoming, but for now let’s just say the day of reckoning has arrived.
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LOOKING BACK / MOVING FORWARD
As I was packing up my office through the end of last week, I took this final shot of my work home for the past 4 years and couldn’t help...
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THE UNDERDOG.
I’m lost. I always lose my way around Silver Lake or Echo Park or wherever I am. Google Maps is of no help, either. I criss-cross the cemented path, rewind...
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9 LIVES.
The Hundreds turns 9 years old today, which is like 376 in Streetwear years. Sometimes it certainly feels that long,...
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WHERE ARE THEY?!
I remember back in 2004/05 when the Batman Begins trailers started surfacing, and a general indifference circulated amongst casual moviegoers (such as myself) who were either unready for a Batman...
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THE SKY'S THE LIMIT.
I’m that guy on the plane that gets stuck next to a morbidly obese lady, a pack of screeching babies, or an overly talkative businessman. So I was pleasantly surprised...
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"How Do You Start a Brand?"
Bobby Hundreds explains why, at the end of the day, branding is about personal connection.
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GLORY DAYS.
DillonFrancis was beneath an intern. I’d say he was a shop gutter rat. He used to work for us back when we opened our first shop...