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  • TAKE TWO.

    TAKE TWO.

    By Bobby Hundreds

    A couple days ago, MTV followed me around for the day, documenting the story and process behind The Hundreds. It’ll be used later on for a public information campaign that...

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  • 24 FEBRUARY 2011

    24 FEBRUARY 2011

    By Bobby Hundreds

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  • BASEDGOD.

    BASEDGOD.

    By Bobby Hundreds

    Lil B isn’t the future of rap. Let me clarify. Yes, he’s the future, but no, this isn’t about rap. B is the anti-musician. He’s deconstructing rap and...

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  • ANOTHER DIMENSION.

    ANOTHER DIMENSION.

    By Bobby Hundreds

    One of our strongest supporters, Mike out in Oslo, Norway, tweeted me over to his blog where he had posted this photograph. That’s our Bullettooth Tony...

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  • HIP HOP ANONYMOUS.

    HIP HOP ANONYMOUS.

    By Bobby Hundreds

    Tonight I had the pleasure of attending the book release party for Hip-Hop: A Cultural Odyssey, a 16-pound, leather-clad compendium that chronicles the entire history of hip-hop music and culture....

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  • THE EYES HAVE IT.

    THE EYES HAVE IT.

    By Bobby Hundreds

    Introducing The Hundreds Eyeware Spring 2011 collection, arriving at THLA, THSF, and THNY this Thursday.

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  • HIDDEN TREASURE.

    HIDDEN TREASURE.

    By Bobby Hundreds

    Spent the day with Dylan, Christian, and Cory so far up PCH that we came out its mouth. Fish taco lunch at Neptune’s Net of course.

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  • KEEP IT SIMPLE.

    KEEP IT SIMPLE.

    By Bobby Hundreds

    I had a jam-packed, eventful weekend that went unrealized. Was supposed to attend Supercross in Orange County to see our boy Josh Hansen win, then to

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  • PHOTOGRAPHIC MEMORY.

    PHOTOGRAPHIC MEMORY.

    By Bobby Hundreds

    The Hundreds LA on Rosewood Ave. is holding strong and steady. Don’t take my word for it.. flip through Alexander Spit’s TUMBLR page where he does a bang-up...

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  • BOB LEFSETZ IS MY HERO.

    By Bobby Hundreds

    I didn’t write this piece, Bob Lefsetz did. But it inspired my Saturday, so I thought I should share it with the rest of you. There so many...

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  • BEEN HERE FOUR YEARS.

    BEEN HERE FOUR YEARS.

    By Bobby Hundreds

    The Hundreds Los Angeles store has officially clocked in 4 years of life, and to commemorate the occasion, we’ve made 50 of each of these tees to sell ONLY at...

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  • AGAINST THE GRAIN.

    AGAINST THE GRAIN.

    By Bobby Hundreds

    I always pass by this building but just realized today that it’s home to Epitaph Records. Epitaph Records is...

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